Type of Analysis

• Quantitative analysis whereby pre-approved questions and potential answers are uploaded into the on-line survey so a respondent can easily choose their appropriate response. Allows for quick analysis of a specific plan, or data can be rolled up and summarized in a graphical format
• Qualitative analysis giving respondents the ability to provide additional information to questions provided so customers can investigate the “why” and “how” of the decision made. Provides for more in-depth analysis and offers the ability to gather key takeaways